Product promotion
Product promotion is generally defined as the chain of strategic actions that businesses take to encourage the sales of their offerings in target markets and promote products and services adeptly. These strategic actions primarily include some form of outbound marketing and advertising via print media, electronic media, and onsite promotional campaigns and seminars. However, with rising consumer awareness across the globe, businesses must also start considering inbound marketing and advertising. To promote products and services efficiently, it is quite necessary to offer immaculate presales services so as to eliminate customer queries, qualms, confusions, and apprehensions. Partnering a call centre for promoting products and services also leads to higher customer engagement.
To promote products and services of your business, you must acquire FDSC Consulting Investment Services product promotion services. We have in-depth expertise in managing and monitoring the promotional campaigns of global clients across domains. Our highly proficient marketing experts, cordial customer care executives, and adeptly-trained campaigners can ensure efficient customer engagement methods for promotion of products and services of your company in diverse types of target markets.
Collaborate with FDSC Consulting Investment Services to promote products and services of your company efficiently.
Product promotion service is a crucial element in building brand awareness and ensuring brand recognition. Regardless of your business nature, you need a result-oriented set of promotional strategies to position your company in the list of eminent players in target markets. Strategic set of promotional campaigns can enhance your lead generation, customer acquisition, as well as customer retention capabilities. Structured promotion of products and services of your company can help you win new business and propel your march towards organizational success and prosperity.
Product promotion services can help you attain respectable stature in target markets.
Market research
Market research is a methodological approach to gather, analyse, and interpret statistical data to help organizations devise effective strategies and grow their business. It involves using a statistical, analytical, and scientific approach to assimilate and process information regarding target audiences/markets of organizations. It also includes analysing social trends and consumer opinions. Market research companies therefore also need to use additional applied social science techniques to gain deeper insights into their targeted audience.
Market research companies help businesses in incorporating strategic marketing plans, which can guarantee enhanced revenues and reputation simultaneously. Businesses even acquire qualitative market research services in order to develop insights regarding influential market factors, evolving trends in target markets, and critical aspects of competitive marketplace that can ensure exhaustive business acumen; considering the significance of statistical market data, businesses should consider market research outsourcing to a specialized third-party marketing research service provider.
Our qualitative market research services can help organizations gain access to critical market information to identify as well as analyse the emerging market trends, market size, and competition levels in the target markets. Our qualitative market research techniques encompass both quantitative as well as qualitative methods, along with exhaustive predictive analysis of secondary data and in-person interviews with target customers.
Business development
Business development refers to sales and marketing activity focused on the ideas, initiatives and actions that will generate new revenue for an organisation. A business development professional has three primary responsibilities:
- To identify new business opportunities to pitch the products and services of their organisation to maintain strong relationships with existing customers.
In addition, business development professionals generate new revenue by identifying new markets, building new partnerships and finding new ways to reach existing markets. They work so closely with client organisations that they also play an important role in helping to determine the market fit of new products and services that are being developed.
Business development is inherently target driven and typically social, involving client contact over the phone to lunches & dinners, or attending events & conferences. However, it also requires robust organisation and administrative skills and the need to regularly provide feedback to senior management.